The Baftas and Oscars begin with a DVD being sent out to thousands of members of the industry bodies. It’s a vital part of marketing – but it’s also blamed for the exponential rise of piracy You want a Bafta award , but your film isn’t out yet – or worse, it may have been and gone, or be a tiny release art film. How do you make the required impact?
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Burn after viewing: DVD screeners are part of award season – and piracy